Friday is Fashion Night Out 2010. Vogue’s editor, Anna Wintour, started the shoppers event last year in New York City, and this year it has gone national. Several local stores are staying open until 9 p.m. and many are serving refreshments and having special events to bring the gaiety to Southwest Florida.
If you want to have the most fun and see the latest trends head over to Waterside Shops from 6 to 9 p.m. Friday at 5415 U.S. 41 N., Naples. You’ll be able to enjoy champagne, wine, hors d’oeurves, desserts and see the newest fashions and consumer goods at most of the stores. Here is a run down of what is happening:
Anne Fontaine will have you posing for a candid portrait while sipping the bubbly and everyone gets an opportunity to win a wardrobe valued more than $1,800. If you are the winner you will be featured on the store’s website as the most fashionable person on Fashion Night Out. Remember you are competing with the shoppers at all of the Anne Fontaine stores.
Ann Taylor will be showing updated animal prints and classic fashions including shoes with designs from the Salon in Paris collection.
Banana Republic will discount your purchase by 20 percent, entertain you with music and feed you desserts.
BCBG will be dispensing the bubbly to go with appetizers and will be giving out a gift with purchase. You will also be seeing the store’s new fall lines.
Brooks Brothers will be celebrating this fashion event with a 15 percent discount on select merchandise and light refreshments throughout the evening. Be sure to browse the “Back to Campus, Back to Town” collection that is a casual take on the store’s most iconic items.
Cache will make this a sweet evening for their shoppers by offering Godiva chocolates.
Cole Haan will be serving light fare and wine as well as discounting sale merchandise another 30 percent. You will also see the newest fall fashions and ooh and ahh over the jewel toned colors and new styles.
Gucci will be giving out samples of its just launched Gucci Guilty fragrances while you drink champagne and munch on chocolates.
Hermes is the place where you will learn how to tie a scarf. If you can’t get there or forgot how it’s done go to the store’s scarf site at jaimemoncarre.com. Scarves are making a big comeback for young women in the major cities of the world, and now the ladies who lunch in Naples can be part of the resurgence.
J Crew will be showing off its new look as a luxury branch store along with the newest fall fashions. Stock up on the tissue thin and soft cashmere sweaters in bright and classic colors and try on the newest look in shoes.
Nordstrom has a few events planned through the store and will have fall fashions to get you in the mood to add to your must have list.
St. John is serving cocktails with hors d’ouerves for you to enjoy while you watch models showing the new fall collection.
Saks Fifth Avenue is going to be transformed into fashion’s ultimate rock ‘n party with complimentary cosmetic makeovers along with tips and tricks to help you look like a rock star starting at 6 p.m. A fashion presentation featuring the fall 2010 collections at 7 p.m. and animation throughout the store until 9 p.m. Shop with your MasterCard and receive an exclusive Fashion’s Night Out Rock ‘n Roll playlist.
Tumi is your journey destination for the newest in travel equipment from its fall collection. Enjoy refreshments as you decide what and who will be your travel companion for your next trip.
Vilebrequin will be giving a free gift with a purchase of $250 or more and is serving refreshments. See the new prints that will be hitting the beach this fall.
White House Black Market is where you should start to get a free tote to hold all your goodies. You will be able to preview a rack of fall fashions as you enjoy the store’s light refreshments.
Fashion Night Out will quickly turn into a night of fun with champagne and wine while you plan or dream about your fall wardrobe at the Waterside Shops.
Sheila Mesulam, snmesulam@naplesnews.com Connect with Sheila Mesulam at www.naplesnews.com/staff/sheila_mesulam
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